Promotion

5 steps to stop being bashful and master the art of self-promotion instead

I am anything but a wallflower, having grown…

Never say “no comment” in a media interview  

  In any media interview, it’s possible that…

How to use PR to boost sales and customer loyalty 

Startups and SMBs face challenges in driving sales…

PR tactics: When to use a media pitch

  Mastering the art of choosing whether a…

Why media training matters for business owners

  Not every business seeks media coverage but…

heart shaped leaf held up to the sun

From obscurity to prominence: Nurturing growth through the power of PR  

  In today’s competitive business landscape, effective public…

Nancy McDonald dishes out success with La Casa

  After years of working to help promote…

The sweet life: How Fluffy Crunch became a viral brand

  Husband and wife team, Michael and Paola…

The power of the right hook to make your business stand out

  Finding a great hook for your story…

How NON is redefining drinking with its non-alcoholic wine alternative

When Aaron Trotman moved from country Victoria to…

So you’ve scored a media interview, hooray! Now what do you need to do?

It can seem overwhelming and stressful the first…