Paul Wigger

Paul Wigger is the CEO of Fat Burnes Only

Latest from Paul Wigger

How to cut through to make your Boxing Day sales a super success this year

By Paul Wigger | 21 December 2021

The key to a successful holiday shopping season is to keep things simple and have fun with your customers, writes Paul Wigger founder of multi-million dollar business Fat Burners Only Boxing Day sales can be one of the most stressful times of year for many businesses, especially those that operate online. The pressure to compete…

Lessons I learned taking my brick and mortar store online that have made me millions

By Paul Wigger | 11 April 2021

Over the past 18 months, many businesses have either taken the opportunity or have been forced to pivot from traditional brick and mortar retail to joining the online eCommerce game, with varying levels of success, writes Paul Wigger, CEO of Fat Burners Only. After taking the plunge of moving my fitness supplements business to a…