Jacqui Pryor

Jacqui is a registered trade marks attorney and has owned her own business, Mark My Words Trademark Services since 2011.
After being introduced to the world of trade marks in one of her first jobs post high school, Jacqui discovered she had a deep passion and interest for all things to do with protecting brands and intellectual property. She completed her graduate certificate in Trade Mark Law and Practices as well as a Diploma in Business Management and holds a current registration with the Trans-Tasman IP Attorneys Board.
Her business provides professional, friendly and reliable advice and assistance on all types of complex trade mark registration, infringement and opposition matters in Australia as well as overseas. Jacqui started the business specifically to support SMEs which typically couldn’t afford such a service and over the years, the company has grown in both size and reputation, with a client list that spans businesses of all sizes across a range of industries.
To keep up to date with the latest in the field of trade marks, follow Jacqui and MMW Trademark Services on Facebook at https://www.facebook.com/jacqui.pryor

Latest from Jacqui Pryor

trade mark

The risks and pitfalls of filing your own trade mark application

By Jacqui Pryor | 16 May 2025

Considering doing your own trade mark application? There are risks and pitfalls in taking a DIY approach. Taking the DIY route can be difficult, especially it you aren’t familiar with the ins and outs of this regulatory process – plus it explains why guidance from an experienced trade marks professional is almost always recommended. Breaking…

Someone has stolen my business idea. What can I do?

By Jacqui Pryor | 14 January 2025

If someone stole your phone or your car, you’d react swiftly and take decisive action to recover your possessions or find the perpetrator.  But if someone stole your brand logo or product concept, what would you do?  Online commerce platforms and social media channels like Facebook, X, Pinterest, LinkedIn and Instagram can be a double-edged…

Trade Marks: The good, the bad and the ugly

By Jacqui Pryor | 18 November 2024

  A cynic may say that trade mark law exists only to keep trade mark attorneys and lawyers busy and to enable companies to protect their profits, instead of being a mechanism to protect the public from fraudsters.  Jacqui Pryor explains the good, the bad and the ugly. Cynics may also say that because trade…

Defending your brand: Understanding trade mark infringement

By Jacqui Pryor | 5 August 2024

  Life as a business owner certainly brings plenty of excitement, challenge and opportunity – and the rewards can be substantial.  However there is also risk, trade mark expert Jacqui Pryor shares how you can protect your brand. But starting your own business, building its reputation and growing your market also takes significant time, effort…

Avoiding trade mark blunders: What solo entrepreneurs need to watch out for

By Jacqui Pryor | 17 July 2024

  Starting a small business takes a lot of hard work.  It’s even harder to entrench the business and ensure its long-term sustainability.  So why risk everything by making uninformed decisions with regards to your trade marks? Trade mark expert Jacqui Pryor explains what you need to know. The SME landscape is littered with failed…

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Demystifying trade marks:  What every entrepreneur should know

By Jacqui Pryor | 3 July 2024

  Every successful entrepreneur knows there’s far more to building a business than just having a great product or service. Besides all the blood, sweat, and tears that go into business success, one of the most crucial aspects is safeguarding your brand—and the only way to do that effectively is by registering it as a…

trade mark

Trade marks versus copyright: What’s the difference?

By Jacqui Pryor | 6 June 2024

  Many people assume that copyright and trade marks are the same thing or protect the same things, but the truth is that these two elements of intellectual property (IP) are fundamentally different explains trade mark expert Jacqui Pryor. Occasionally they may overlap (for example, in an artistic logo, which can attract copyright rights but…

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Things you didn’t know about trade marks but should

By Jacqui Pryor | 9 May 2024

  Successfully navigating the complex world of trade marks often requires specialist knowledge because things are not always as you would expect. Trade mark expert Jacqui Pryor shares what you need to know. For example, did you know that a trade mark exists whether it is registered or not?  Or that your registered business name…

How to register your trade mark: Three simple steps for solopreneurs

By Jacqui Pryor | 4 May 2024

It’s understandable why so many solopreneurs don’t register their trade marks; it can often seem like a complicated and costly process. Jacqui Pryor, founder of MMW Trademark Services, sheds light on this trend and explains why solopreneurs should actually pay attention to their intellectual property. Some business owners have their hands full with everything that…

Securing your unique brand: A quick guide to trade mark searches

By Jacqui Pryor | 8 February 2024

  Some things never go out of fashion, and the old saying that a stitch in time saves nine is as relevant today as it was when it was first coined hundreds of years ago. Solving problems preemptively is always the best approach, and if you are embarking on an entrepreneurial journey, you’ll be well-served…