Elise Balsillie
Elise Balsillie is Head of Thryv Australia.
Latest from Elise Balsillie
As a small business owner, you’re no doubt wearing multiple hats – from payroll to bookkeeping, marketing and social media, and of course, managing your staff (HR) – and sometimes it’s this last task that can be left wanting, writes Elise Balsillie, Head of Thryv Australia. If you take care of your employees, they…
For a family business looking to become a multi-generational affair, succession planning is a must. Elise Balsillie, Head of Thryv Australia, explains how a carefully drawn-up succession plan document can become the bedrock of a successful and long-standing family business. I recently found myself engrossed in the latest report from KPMG on the regenerative power…
Finding new customers and continuing your business’ growth is tough in a saturated online market that’s also struggling under inflation pressures. So how can you nab new customers? Elise Balsillie, Head of Thryv Australia, shares four simple steps to take to keep your business growing. Australian small business owners say that finding new customers is…
How often do you review your social strategy, process and outcomes? asks Elise Balsillie, Head of Thryv Australia. Now is a good time to thoroughly spring clean your social media to set your business up for success. Small businesses have a window of opportunity to connect with customers (and even make direct sales) via their…
With August marking Tradies National Health Month, a discussion about the importance of the health of tradies has never been more important, writes Elise Balsillie, Head of Thryv Australia. Tradies National Health Month, an initiative spearheaded by the Australian Physiotherapy Association, aims to shine a light on the physical and mental health of tradies across…
With digital wallets and other forms of cashless payment now commonplace in Australia, it’s time for all small businesses to get serious about offering digital forms of payment, or risk getting left behind, writes Elise Balsillie, Head of Thryv Australia. Did you know that Australia is fast on its way to becoming an almost cashless…
For business owners, EOFY can be one of the most overwhelming times of the year, with seemingly endless paperwork to gather and confusion over business tax requirements and the grants and deductions available for small businesses. Elise Balsillie, Head of Thryv Australia, shares three things you should definitely do to make it easier in the…
Last month, I attended the debut of the Hair Festival 2022 at the Carriageworks in Sydney. It was a prime opportunity to speak face-to-face with those in the hairdressing community about the challenges they’ve faced over the past few years, particularly, writes Elise Balsillie, Head of Thryv Australia. From salon owners to hairdresser apprentices, the…
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