Bella Moro

Bella Moro is the founder of MyCavoodle

Latest from Bella Moro

$1M, one dog breed and seven lessons on going niche

By Bella Moro | 11 June 2025

You don’t need millions of followers, a team of 20, or a Silicon Valley-sized budget to build a million-dollar business. I know this because I built one — just for Cavoodle owners. Yep. A dog shampoo brand for one specific breed. And in under four years, Mycavoodle.com.au went from a $10,000 idea to a $1.1M+…

How i turned $10K into a million-dollar Cavoodle empire

By Bella Moro | 23 May 2025

Four years ago, I had what many would consider a dream job. I’d worked my way into a high-paying, six-figure corporate marketing role all by the time I was 24 — complete with perks and bonuses. But behind the scenes, I felt unfulfilled. I was chasing someone else’s version of success. What I really craved…